Dubai, UAE – July 09, 2024 – NOW Money, a leading inclusive digital payroll and banking platform for migrant workers, has announced a strategic partnership with Mastercard, a global technology leader in the payments industry. This collaboration will enable NOW Money customers to receive Mastercard payment cards, offering secure, seamless, and convenient access to their finances, thereby empowering them to benefit from the digital economy.
Nicolas Andine, CEO of NOW Money, expressed his enthusiasm about the partnership: “We are thrilled to partner with Mastercard, a global pioneer in payments innovation. This collaboration is a significant step towards our vision of total financial inclusion, ensuring our customers have the tools they need to participate fully in the digital economy, with a financially connected world supporting and empowering everyone.”
Gina Petersen-Skyrme, Vice President and Country Manager for UAE and Oman at Mastercard, added: “At Mastercard, we are committed to fostering an inclusive, sustainable, and prosperous future for all. Our collaboration with NOW Money is set to integrate thousands of unbanked individuals into the digital economy, providing them with secure, convenient payment solutions and access to our extensive network of global merchants.”
Key Benefits of the NOW Money and Mastercard Partnership:
- Global Acceptance: The NOW Money Mastercard payment card can be used worldwide, including online, in stores, and at ATMs, giving customers unprecedented access to their funds wherever they go.
- Enhanced Security: Leveraging Mastercard’s advanced security features, such as EMV chip technology and sophisticated fraud detection systems, NOW Money customers can conduct transactions with confidence and security.
- Convenient Digital Payments: Integration of the Mastercard with the NOW Money app allows for seamless financial management. Customers can handle payments, transfers, and other financial operations directly from their mobile phones.
- Financial Inclusion and Literacy: This partnership underscores NOW Money’s commitment to financial inclusion by providing easy access to banking services. Additionally, Mastercard’s educational resources will be leveraged to improve financial literacy among NOW Money users.
The collaboration aligns with NOW Money’s mission to offer inclusive financial solutions to underserved communities and improve the financial well-being of its users across the GCC. This partnership marks a significant milestone in the journey towards total financial inclusion, ensuring that everyone, regardless of their socio-economic background, has the opportunity to participate fully in the digital economy.
