United Arab Emirates, October 9, 2024 – Elliptic, a global leader in blockchain analytics and digital asset risk management, has announced the opening of its new regional headquarters in the United Arab Emirates (UAE). This strategic move marks a significant milestone in Elliptic’s global expansion efforts and underscores the UAE’s growing prominence in digital asset regulation.
Elliptic has also appointed Zahi Yaari as its new Chief Revenue Officer (CRO). Based in the London office, Yaari will play a key role in scaling the company’s revenue growth worldwide, particularly in the private sector. His appointment comes as Elliptic continues to expand its global leadership team to meet increasing market demands.
UAE: A Growing Hub for Blockchain Innovation and Digital Asset Regulation
Elliptic’s decision to establish a regional headquarters in the UAE aligns with the country’s emergence as a global hub for blockchain and digital asset innovation. The UAE has made significant strides over the past two years, with regulators like the Virtual Assets Regulatory Authority (VARA), Dubai Financial Services Authority (DFSA), and Abu Dhabi Global Market (ADGM) implementing comprehensive regulatory frameworks. These frameworks have positioned the UAE as a model for digital asset risk management, enabling businesses in the region to operate with clarity and compliance.
“The UAE has firmly established itself as a leading authority for digital asset risk management, offering clarity and support for crypto businesses and financial institutions. This makes the region the ideal location for Elliptic’s new headquarters,” said Simone Maini, CEO of Elliptic.
As Elliptic surpasses the milestone of serving over 500 clients globally, including an increasing number in the Middle East, the new UAE headquarters will enable the company to further its hyper-growth trajectory. Elliptic plans to deliver its industry-leading blockchain analytics and risk management solutions to more crypto exchanges, financial institutions, and regulatory authorities in the region.
Zahi Yaari Joins Elliptic as Chief Revenue Officer
In conjunction with the UAE expansion, Elliptic has welcomed Zahi Yaari as its new Chief Revenue Officer. With over two decades of experience in enterprise software sales, most recently at SnapLogic, Yaari has a proven track record in building high-performance revenue teams. His expertise will be pivotal as Elliptic scales its operations to meet growing demand for its blockchain analytics solutions across new regions and use cases.

“Zahi’s appointment comes at a crucial time as we enter our next phase of growth in the private sector,” said Maini. “His hands-on leadership approach and experience in scaling revenue operations will be instrumental in addressing the evolving needs of our enterprise clients.”
Yaari expressed enthusiasm for his new role, highlighting the expansion of traditional financial institutions into crypto as a major driver for growth. “The digital asset industry is at a pivotal moment, with market opportunities expanding rapidly post-crypto winter. Elliptic’s expansion into the UAE, supported by its forward-thinking regulatory environment, positions us perfectly to meet the growing demand for robust and scalable compliance tools,” he said.
About Elliptic
Elliptic is a global leader in crypto-asset risk management solutions, serving crypto businesses, financial institutions, and government agencies. The company’s advanced blockchain analytics solutions have assessed risks on transactions worth trillions of dollars, helping to detect money laundering, terrorist financing, fraud, and other financial crimes. Headquartered in London, Elliptic has offices in New York, Singapore, Tokyo, and now the UAE.
Backed by prominent investors including J.P. Morgan, SoftBank, Wells Fargo, SBI Group, and others, Elliptic continues to set the industry standard for real-time, multi-asset risk management in the rapidly evolving digital asset landscape.
