Funding Led by Iwan Ventures to Expand ChatBerry’s Presence in the Middle East with AI-Powered Shopping Technologies via WhatsApp
Riyadh, Saudi Arabia – ChatBerry, a rising SaaS player in MENA’s fast-growing conversational commerce market, has successfully raised SAR 1 million in a pre-seed funding round. The investment was led by Iwan Ventures, a Riyadh-based venture builder specializing in FinTech, AI, SaaS, and e-commerce.
The fresh capital will enable ChatBerry to expand its AI-driven, compliance-first WhatsApp marketing and automation platform. The company aims to empower businesses with innovative customer engagement tools, catering to the increasing demand for scalable and compliant WhatsApp solutions. With over 90% of consumers in the region using WhatsApp for business, ChatBerry’s platform helps businesses automate campaigns, manage customer queries, and analyze engagement metrics while adhering to WhatsApp Business API guidelines to prevent account bans.
Founded in 2024 by Ali Karout, ChatBerry is addressing a crucial gap in the market. “SMEs and enterprises struggle with compliance and technical hurdles,” said Karout. “Our platform eliminates these barriers, turning every conversation into a growth opportunity—no coding required.”
Lewa Abukhait, CEO of Iwan Ventures, emphasized the significance of ChatBerry’s potential in the region. “ChatBerry’s blend of compliance and AI-driven efficiency addresses a crucial gap in MENA’s SaaS landscape. Their early traction in e-commerce and retail, key drivers of Saudi Arabia’s Vision 2030, underscores their growth potential.”
This investment aligns with Iwan Ventures’ strategy of supporting high-impact, tech-driven startups that contribute to Saudi Arabia’s economic diversification. With this backing, ChatBerry is poised to become a leader in conversational commerce, transforming customer interactions into scalable business growth opportunities.