Landmark Group and ADCB Launch Shukran ADCB Credit Card to Redefine Retail Rewards in the UAE

Dubai, UAE – In a strategic move set to redefine customer loyalty and retail banking in the UAE, Landmark Group and Abu Dhabi Commercial Bank (ADCB) have officially launched the Shukran ADCB Credit Card. This powerful collaboration brings together Landmark Group’s flagship loyalty programme, Shukran, with ADCB’s robust retail banking capabilities.

The announcement was made during an official signing ceremony held at the Landmark Group headquarters in Dubai. The event was attended by key executives from both organizations, including Rahul Jagtiani, Group Director, Landmark Group, and Deepak Rochlani, Group Chief Retail Banking Officer, ADCB.

Speaking at the event, Rahul Jagtiani stated, “At Landmark Group, our focus has always been on elevating the customer experience through innovation. This collaboration with ADCB reflects that commitment. By uniting our robust retail presence with ADCB’s financial acumen, we aim to deliver even greater value to our customers in line with our purpose.”

He further added, “This partnership is crafted to enrich the shopping journey by seamlessly integrating with the enhanced Shukran benefits, ensuring every purchase is more rewarding.”

The Shukran ADCB Credit Card promises a host of exclusive features designed to enhance the value of every transaction. Cardholders will enjoy up to 10% back in Shukrans—Landmark Group’s loyalty currency—alongside a suite of additional lifestyle and financial benefits.

This launch marks a new milestone in customer-centric innovation, combining convenience, savings, and elevated shopping experiences across Landmark Group brands including Centrepoint, Max, Home Centre, and more.

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